Whether you are looking to add to your portfolio by acquiring a new property or preparing to re-let any of your existing properties, it is important to understand what tenants are looking for when searching for a new home.
Different tenants understandably have different needs, but new research by Zoopla has attempted to establish some common factors that appeal to tenants of all kinds.
The research found that parking is the number one requirement for renters, while pet-friendly rentals are growing in popularity, with the search term ‘pets’ ranking as the third most popular across Great Britain on the firm’s multiple property-related websites.
Zoopla analysed search data from its keyword property search tool to reveal the nation’s most sought-after features of a rental home, and aside from ‘parking’, it was noted that ‘garage’ and ‘furnished’ also ranked highly.
The findings come at a time when the average motorist in the UK spends 91 hours every year looking for parking spaces according to research by the British Parking Association (BPA).
Rental homes that allow pets are also in high demand across the nation, with the search term ‘pets’ featuring in the top three most searched property features in every region across Great Britain.
Annabel Dixon, spokesperson for Zoopla, comments: “Parking and garages were a consistent requirement for tenants across the nation. While this may not be the most exciting feature of a home, our research clearly shows that landlords can make their properties much more attractive by creating or enhancing existing parking. Whether they re-landscape their garden to include a driveway or apply to drop the kerb outside their house, these changes could pay dividends.”
Top 10 key word searches across Great Britain
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